{"id":4433,"date":"2024-03-27T16:39:38","date_gmt":"2024-03-27T16:39:38","guid":{"rendered":"https:\/\/www.cornishcottageholidays.co.uk\/blog\/?p=4433"},"modified":"2025-03-19T16:24:12","modified_gmt":"2025-03-19T16:24:12","slug":"holiday-let-advertising-marketing-tips","status":"publish","type":"post","link":"https:\/\/www.cornishcottageholidays.co.uk\/blog\/holiday-let-advertising-marketing-tips\/","title":{"rendered":"Tips on Holiday Let Advertising and Marketing"},"content":{"rendered":"<p><span style=\"color: #4082a6;\"><b>New to holiday letting, or looking to better your marketing strategy and maximise your holiday cottage bookings? Read our top tips to answer your questions about advertising your holiday home.<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\">To help you secure all-important bookings we highlight the key areas to consider when marketing your holiday home, including great photography, inspiring property descriptions and the best websites to advertise your holiday home.<\/span><\/p>\n<hr \/>\n<h2><strong>Holiday let advertising<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Use the quick links below to jump to a specific section or read on for our tips on holiday let advertising:<\/span><\/p>\n<ul>\n<li><a href=\"#1\">Understand your target audience<\/a><\/li>\n<li><a href=\"#2\">Sell the experience<\/a><\/li>\n<li><a href=\"#3\">Get creative with your written content<\/a><\/li>\n<li><a href=\"#4\">Your online shopfront<\/a><\/li>\n<li><a href=\"#5\">Utilise industry partnerships<\/a><\/li>\n<li><a href=\"#6\">Get social<\/a><\/li>\n<li><a href=\"#7\">Print is key<\/a><\/li>\n<li><a href=\"#8\">Gaining repeat guests<\/a><\/li>\n<li><a href=\"#9\">Pricing your holiday let<\/a><\/li>\n<li><a href=\"#10\">Use a holiday letting agency<\/a><\/li>\n<\/ul>\n<hr \/>\n<h2 id=\"1\"><strong>Understand your target audience<\/strong><\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-4442\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Family-on-the-Beach.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | A young family walking along the beach\" width=\"640\" height=\"427\" \/><\/p>\n<h3><strong>Who is my holiday home most suitable for?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">In order to advertise your holiday let effectively, you need to start with the basics. Consider who will be staying in your property. Do you have a family-friendly property with 2 or more bedrooms? Do you have a cosy bolthole that\u2019s ideal for couples looking for a romantic break?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ensure your property\u2019s features and facilities match your intended target audience. For example, properties near Cornwall\u2019s beautiful beaches might benefit from an outdoor shower and beach toys. Walkers and dog owners might require a boot room or cloakroom to kick off muddy boots and dry wet dogs after a long day of hiking. You can read more about making your property dog friendly in our <a href=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/making-your-holiday-let-dog-friendly\/\" target=\"_blank\" rel=\"noopener\">blog post<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although it\u2019s important to cater for your target audience, we also recommend making sure your holiday home appeals to as many people as possible to maximise bookings all year round. Peak school holidays may be popular with families, but advertising towards couples, walkers, and dog owners will extend your bookings into the shoulder months.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Cornish Cottage Holidays, our wealth of experience and our access to national and regional marketing help us advertise your holiday home more effectively. According to our research, staycation bookings in the UK are made up of around 40% couples, 31% families, 27% adult groups, and 2% solo travellers. Consider this when choosing and promoting features within your property.<\/span><\/p>\n<hr \/>\n<h2 id=\"2\"><strong>Sell the experience<\/strong><\/h2>\n<div id=\"attachment_4444\" style=\"width: 650px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Escalls\/Sea-the-View-1128435.html\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" aria-describedby=\"caption-attachment-4444\" class=\"wp-image-4444 size-full\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Sea-the-View.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | Sea the View, Sennen\" width=\"640\" height=\"427\" \/><\/a><p id=\"caption-attachment-4444\" class=\"wp-caption-text\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Escalls\/Sea-the-View-1128435.html\" target=\"_blank\" rel=\"noopener\">Sea the View, Sennen<\/a><\/p><\/div>\n<h3><strong>Do I have good photos that showcase my property and advertise my holiday cottage to its best potential?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Pictures are worth a thousand words. At Cornish Cottage Holidays, we believe that good, professional photos are crucial when it comes to advertising your holiday home. They help to sell the experience to your target audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most customers need to visualise their holiday experience, so you\u2019ll want to showcase your holiday home at its full potential. If your property has an impressive outside space, an enviable view, or desirable features such as a hot tub, make sure they are included in the photos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Cornish Cottage Holidays, our trained New Property Consultants will take high-quality photos of your property with top-of-the-range equipment, which are then edited by our professional Digital Media Team. Our market-leading website then uses algorithms to determine the best order for property images to be displayed, based on the images that customers engage with.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Photography is included as part of our service, although owners are also welcome to organise professional photography themselves.<\/span><\/p>\n<hr \/>\n<h2 id=\"3\"><strong>Get creative with your written content<\/strong><\/h2>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4443\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Hands-typing-on-laptop.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | Closeup of hands typing on a laptop\" width=\"640\" height=\"427\" \/><\/p>\n<h3><strong>Does my property description inspire guests to book my holiday cottage?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">To make your property stand out from the crowd, a well-written and creative property description is key. Always keep your target audience at the forefront of your mind and write creatively in an informal tone to attract potential holidaymakers to book your property.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember to list your property&#8217;s features and facilities and add information about the local area and attractions. This all helps to explain why your property and location are so special.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not sure you want to write the description on your own? Cornish Cottage Holidays will take care of your property description for you. We use a tried and tested structure to ensure your property appears in relevant Google searches. Using a combination of descriptive text and an informative summary, your guests will be able to picture themselves staying at your property on their next staycation.<\/span><\/p>\n<hr \/>\n<h2 id=\"4\"><strong>Your online shopfront<\/strong><\/h2>\n<p><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-St-Ives\/Boscarne-952482.html\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4451\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Example-Property-Listing.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | Example listing for Boscarne, St Ives\" width=\"640\" height=\"427\" \/><\/a><\/p>\n<h3><strong>What are the benefits of using a holiday let agency to market my property?\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Marketing your own holiday property can be costly, time-consuming, and hard work. That\u2019s where using a holiday letting agency like Cornish Cottage Holidays can take a lot of the hassle and costs away from you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At Cornish Cottage Holidays, we have a <\/span><b>\u00a330 million annual marketing budget<\/b><span style=\"font-weight: 400;\"> and a team of industry experts to help advertise your holiday home. We are also proud to be part of the national Sykes Cottages brand. This allows us to offer owners the \u2018best of both worlds\u2019, giving hands-on support from here in Cornwall, combined with the huge national marketing reach of Sykes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All properties that join Cornish Cottage Holidays are listed on both <a href=\"https:\/\/www.cornishcottageholidays.co.uk\/\" target=\"_blank\" rel=\"noopener\">our website<\/a> and <a href=\"https:\/\/www.sykescottages.co.uk\/\" target=\"_blank\" rel=\"noopener\">Sykes\u2019<\/a>, and we actually generate around 65% of our bookings through the Sykes brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google remains the number one way that customers find their holidays. Our aim is to be number one for all common search terms, and we already dominate Google search results against our 4 largest competitors in the industry.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Part of the strategy for Cornish Cottage Holidays is that this regional brand gives us a second chance to appear in search results, and rank highly for more specific local area terms. For example, for terms like \u2018holiday cottages in Cornwall\u2019, both Cornish Cottage Holidays and Sykes appear in the top 5 results.<\/span><\/p>\n<hr \/>\n<h2 id=\"5\"><strong>Utilise industry partnerships<\/strong><\/h2>\n<h3><strong>Should I list my holiday let on partner sites?\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Another important aspect of marketing your holiday let is using industry partnerships to your full advantage.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alongside the market-leading Cornish Cottage Holidays and Sykes websites, we also give our owners the chance to include their property on the partner sites we work with. This network of over 700 specially selected partners includes well-known brands like Booking.com, Airbnb, and Snaptrip!, which help maximise bookings for our owners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On a local level, we work with a wide range of smaller affiliate sites and tourist board websites, such as <a href=\"https:\/\/www.visitcornwall.com\/\" target=\"_blank\" rel=\"noopener\">Visit Cornwall<\/a>, to ensure that our brand is visible across the region.<\/span><\/p>\n<hr \/>\n<h2 id=\"6\"><strong>Make use of social media<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4446\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Social-Media.jpg\" alt=\" Tips on Holiday Let Advertising and Marketing | Woman in yellow top holding mobile phone\" width=\"640\" height=\"427\" \/><\/p>\n<h3><strong>Should I set up my own social media accounts to advertise my holiday cottage?\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Being social online is fast becoming critical for a brand\u2019s reputation. <\/span><span style=\"font-weight: 400;\">Studies show that online sociability generates brand awareness, and establishes brand loyalty. In turn, brand loyalty generates bookings and inspires recommendations to family and friends.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Facebook is generally the preferred platform used by older social media users, while users aged 16-24 are less likely to have a Facebook profile. As a result, it\u2019s important to consider other social media platforms like Instagram, TikTok and Twitter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many customers require reassurance before making a purchase or booking. A <\/span><a href=\"https:\/\/www.globenewswire.com\/news-release\/2020\/05\/05\/2027374\/0\/en\/New-Data-Reinforces-Social-Media-s-Role-in-Driving-Bottom-Line-Growth-as-More-Consumers-Plan-to-Increase-Spending-on-Brands-they-Follow-on-Social.html\"><span style=\"font-weight: 400;\">consumer survey <\/span><\/a><span style=\"font-weight: 400;\">shows that 9 in 10 people buy from brands they follow on social media, so having a presence on these platforms will assist massively with marketing your holiday home.<\/span><\/p>\n<details style=\"margin-bottom: 15px;\">\n<summary><span style=\"text-decoration: underline;\"><strong>Click here for more social media tips<\/strong><\/span><\/summary>\n<p><span style=\"font-weight: 400;\">By being on social media, not only are your potential customers able to follow your brand, you\u2019re also able to build and maintain existing relationships, which is important for brand loyalty. Here are some tips to follow when posting on social media:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Share guest reviews, travel tips, and advice<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Consider following and interacting with local tourism boards, like Visit Cornwall.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Be authentic and honest.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tell stories and show \u2018behind the scenes\u2019 snippets.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">People buy from people. The more authentic and genuine you are, the more likely people are to trust you. It also humanises your brand.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be sure to add information to your guest&#8217;s welcome folder about how to find your social media accounts. Encourage them to share their experiences on social media as well as write a positive review in your guest book.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For owners who let their property through Cornish Cottage Holidays, we are constantly optimising our social media pages to increase engagement from potential holidaymakers. We\u2019re always active, meaning that if your guests have a question, they can message us directly.<\/span><\/p>\n<\/details>\n<hr \/>\n<h2 id=\"7\">Print is still key in a digital society<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4449\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Local-Press.jpg\" alt=\" Tips on Holiday Let Advertising and Marketing | A feature about Cornish Cottage Holidays in Cornwall Living Magazine\" width=\"640\" height=\"427\" \/><\/p>\n<h3>Should I advertise my holiday cottage in local or national magazines\/publications?<\/h3>\n<p>Print is still a highly effective way to market and advertise your holiday home. It has longevity in a digital society and is trusted by customers when making that all-important booking.<\/p>\n<p>At Cornish Cottage Holidays, we recommend a combination of offline and online marketing to maximise your holiday cottage bookings and revenue.<\/p>\n<p>In order to work out where to place your print ads, consider the types of publications your guests may be looking at &#8211; things like tourist Information brochures, local guides or maps. Cornish Cottage Holidays\u2019 press marketing strategy means we advertise in plenty of relevant publications, from large titles like Cornwall Living, The Western Morning News and Coast Magazine, to small regional ones such as Discover Helston and local estate agents\u2019 magazines.<\/p>\n<p>If your property is of a high standard or has interesting features, gain exposure by entering your property for awards, such as the Cornwall Tourism awards, eco-friendly awards, or certificates of excellence by Visit England.<\/p>\n<p>Privately paying for press adverts is a large investment, and one that might be better shouldered by a holiday letting agency. Cornish Cottage Holidays take care of advertising and marketing our entire property portfolio using tried and testing techniques. Our role as a letting agent is to attract as many customers as possible to our brand websites, which then filter down to make bookings at our owners properties.<\/p>\n<hr \/>\n<h2 id=\"8\"><strong>Gaining repeat guests<\/strong><\/h2>\n<h3><strong>How do I encourage repeat bookings for my holiday cottage?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Your previous guests are your biggest asset. They know your property. They know your location. They know what to expect. Repeat guests cost you far less than new guests so you want to make their stay at your holiday cottage as memorable as possible.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be sure to respond to customer feedback, take note of any recommendations, and make necessary improvements. Simple changes show that you\u2019re an attentive owner who values your guests and will benefit your business long term.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To encourage guests to return, make sure your holiday home has all the information guests need to fully enjoy their stay. Things like a welcome gift will go a long way, along with a fully stocked information folder, with details about your property and the local area. For advice on setting this up, read our blog on <\/span><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/how-to-put-together-a-guest-information-folder-for-your-holiday-home\/\"><span style=\"font-weight: 400;\">how to put together a guest information folder for your holiday home<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another great way to encourage repeat bookings is to send a \u2018come back soon\u2019 offer in the form of a discount on their next stay or a small gift. Personalised emails or mailing make a person feel special and doing so is likely to maximise your revenue.<\/span><\/p>\n<hr \/>\n<h2 id=\"9\"><strong>Pricing your holiday home<\/strong><\/h2>\n<div id=\"attachment_4447\" style=\"width: 650px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Praa-Sands\/Sea-Sands-1052617.html\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4447\" class=\"wp-image-4447 size-full\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-The-Hot-Tub-at-Sea-Sands-Praa-Sands.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | The hot tub at Sea Sands, Praa Sands\" width=\"640\" height=\"427\" \/><\/a><p id=\"caption-attachment-4447\" class=\"wp-caption-text\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Praa-Sands\/Sea-Sands-1052617.html\" target=\"_blank\" rel=\"noopener\">Sea Sands, Praa Sands<\/a><\/p><\/div>\n<h3><strong>How do I let my holiday cottage at the optimal price?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Pricing your property correctly can be difficult. You need to ensure you\u2019re covering your costs and making a profit, whilst also making sure you are not putting people off with a price that\u2019s too high.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If choosing your pricing yourself, we recommend doing thorough research on similar properties in your area. Features such as hot tubs and sea views will sell for a premium, and if you accept pets at your property consider adding an additional charge.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When considering your pricing, prices can be higher in line with demand. School holidays are extremely popular, whereas the winter months are much quieter so should have lower pricing. Consider offering affordable short breaks, especially in winter, to help attract more bookings.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When using Cornish Cottage Holidays, our clever tools allow us to compare prices for all our current properties. It takes into consideration their features and booking performance to ensure we are setting realistic and achievable prices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In 2023, those that took our advice on where their base price should sit earned on average 13 more bookings and 34% more revenue than owners who set their own pricing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our dynamic pricing tools proactively adjust prices in line with demand. This means that when there is high demand in a particular area or on a specific date, prices will increase to maximise your income. In periods of low demand, prices decrease to secure bookings. Fear not though &#8211; prices will never go below a base rate which is agreed with you in advance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We found that in 2023, owners who used our dynamic pricing tools achieved 5 additional bookings and 20% more revenue compared to those who did not.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For new owners considering letting with us, we can provide a free income proposal that outlines the high and low season rates, plus the overall income we would expect to achieve across the year.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For a more in-depth walkthrough of how much to charge guests, read our blog on <\/span><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/how-to-price-your-holiday-let\/\"><span style=\"font-weight: 400;\">how to price your holiday let<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<hr \/>\n<h2 id=\"10\"><strong>Using a holiday letting agency<\/strong><\/h2>\n<div id=\"attachment_4450\" style=\"width: 650px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Praa-Sands\/Sea-Sands-1052617.html\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-4450\" class=\"wp-image-4450 size-full\" src=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/03\/Tips-on-Holiday-Let-Advertising-and-Marketing-Sea-Sands-Praa-Sands.jpg\" alt=\"Tips on Holiday Let Advertising and Marketing | The view from Sea Sands, Praa Sands\" width=\"640\" height=\"427\" \/><\/a><p id=\"caption-attachment-4450\" class=\"wp-caption-text\"><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/cottage\/Cornwall-Praa-Sands\/Sea-Sands-1052617.html\" target=\"_blank\" rel=\"noopener\">Sea Sands, Praa Sands<\/a><\/p><\/div>\n<h3><strong>How do I advertise my holiday cottage with minimal time and budget?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Don\u2019t have the time, budget or industry expertise to market and advertise your holiday home? Let us do it for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cornish Cottage Holidays has a team of industry experts who specialise in the self-catering holiday market. We have dedicated individuals in property management, reservations, marketing, finance, and administration. We pride ourselves on offering a personal service to our customers and owners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based in Cornwall, with a local office in Redruth, as well as a wider team at our national Sykes office, we offer a winning combination of local and national marketing. Our brand can be seen everywhere from local tourist information centres where our properties are located, to the most important Google searches potential guests make.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To start your journey with Cornish Cottage Holidays, give us a call on <\/span><b>01326 331399<\/b> or complete the form below to request contact from our team, including a copy of our <strong>FREE Owner Guide<\/strong>.<\/p>\n<div style=\"margin-top: -25px; margin-bottom: 20px;\"><script type=\"text\/javascript\" src=\"https:\/\/sykescottages.jotform.com\/jsform\/250763825789978\"><\/script><\/div>\n<hr \/>\n<p><i><span style=\"font-weight: 400;\">Statistics sourced from the <\/span><\/i><a href=\"https:\/\/www.cornishcottageholidays.co.uk\/blog\/wp-content\/uploads\/sites\/5\/2024\/02\/Cornish-Cottage-Holidays-Market-Insights-Report-2024.pdf\"><i><span style=\"font-weight: 400;\">Cornish Cottage Holidays 2024 Market Insights Report<\/span><\/i><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New to holiday letting, or looking to better your marketing strategy and maximise your holiday cottage bookings? Read our top tips to answer your questions about advertising your holiday home. To help you secure all-important bookings we highlight the key areas to consider when marketing your holiday home, including great photography, inspiring property descriptions and [&hellip;]<\/p>\n","protected":false},"author":119,"featured_media":4454,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-4433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-owner","location-cornwall"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tips on Holiday Let Advertising and Marketing | Cornish Cottage Holidays<\/title>\n<meta name=\"description\" content=\"Effective holiday let advertising and marketing strategies to maximise your properties potential, both on a locally and nationally.\" \/>\n<meta name=\"robots\" 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